Starting this Thursday, March 15, and Friday, March 16, the second most important sports betting event after the Super Bowl, the NCAA Men’s College Basketball Tournament, takes place. The Round of 64 is this Thursday and Friday. Round 2 takes place on Saturday and Sunday. Next Thursday and Friday is the Sweet 16. Next Saturday and Sunday is the Elite Eight. The following weekend is the Final Four while Monday, April 2, is the 2018 NCAA Men’s College Basketball Championship game.

What’s the best way for agents to score profits? Two words:  TV listings.

March Madness TV Listings Things to Remember

  1. March Madness Games are on CBS Networks

All March Madness NCAA College Basketball Tournament games are aired on CBS Networks In addition to CBS, the games will be aired on TNT, truTV, and TBS. Games are all day on Thursday, March 15, Friday, March 16, Saturday, March 17, and Sunday, March 18.

  1. Sports bettors will only view the games that interest them

Not all sports bettors will view all games. If you want to utilize TV listings to target specific sports bettors, check player activity reports. When is a specific player’s favorite NCAA College Basketball Team playing? Send reminders to that player before their favorite college hoops team takes the court in the NCAA Tournament.

  1. Run cross-promotions to profit

Other sports happen during the 3-week NCAA Men’s College Basketball Tournament. Offer a free $10 wager on the weekend’s NASCAR race, a cross-promoted parlay with the weekend’s NBA TV, or ESPN professional basketball broadcast games, or that week’s PGA Tour Event.

The cross-promotion can be anything you wish it to be. Get creative. If you run the promotion around television broadcast sports events, you won’t go wrong.

  1. TV listings promotions really heat up during Sweet 16, Elite Eight, and Final Four

Although more games are played in the Round of 64 and Round 2, TV listings promotions really heat up during the Sweet 16, Elite Eight, and the Final Four. The reason is because the lack of games allows you to really target specific promotions. You can pump profits by creating two to three heavily targeted promotions instead of worrying so much about which March Madness games to promote.

The Bettors Net Premium Plan offers TV listings. You can also access a line mover, which is essential to have during March Madness. Right now, per head agents can get the Premium Plan for only $6.50 per head. Call a Bettors Net rep at 888-978-0688 for details.